Today is a good day, guys. The Twitter analytics dashboard is now open to every Twitter user out there, not just those who advertise on Twitter.
Not only can you see how many people saw your tweets, but you can see the number of link clicks, the number of times a tweet was clicked to view more details, details on your followers, and a ton of other helpful tidbits.
And the best part? It's free. Check out your analytics here, at analytics.twitter.com.
With all of the tools out there for tracking, engaging, and advanced searching, we are so excited that Twitter has taken this step. Why? Because it opens doors for a lot more services and features from Twitter. Things we haven't even thought of yet. And that's exciting for businesses using Twitter.
If you are accessing the Tweet activity dashboard for the first time, you will see impression and engagement data populate for Tweets posted after your first visit to analytics.twitter.com. Here's Twitter's official guide on how the dashboard works.
If you need any more tips and advice on Twitter or anything else web marketing related, call us at eMerge to speak to one of our coaches to see how eMerge can help!